Terms & Conditions

1. Definitions

In these Terms & Conditions, the following terms have the following meanings:

• "Cattleya", "we", "us", "our" — the business consulting firm Cattleya, operating from Avenida 4N #16-58, Cali, Colombia.
• "Client", "you", "your" — any individual or company that accesses our website or engages our consulting services.
• "Services" — the consulting services offered by Cattleya, including Brand Read, Positioning Companion, and Identity Study.
• "Agreement" — the engagement confirmation exchanged between Cattleya and a Client prior to the commencement of a service.
• "Deliverables" — written outputs produced by Cattleya as part of any service engagement (e.g. summaries, positioning briefs, roadmaps).
• "Website" — the website operated by Cattleya at https://cattleyaxk.cyou.

2. Acceptance of Terms

By using our website or requesting our services, you confirm that:

• You are at least 18 years of age or the minimum legal age in your jurisdiction, whichever is greater.
• You have the legal capacity to enter into a binding agreement on behalf of yourself or your organisation.
• You accept these Terms & Conditions in full.

If you do not agree with any part of these terms, please do not use our website or engage our services.

3. Service Description

Cattleya provides business consulting services focused on brand identity and positioning advisory for companies operating in Colombia. Our three services are:

• Brand Read — a single advisory session with written summary and one follow-up call. Fee: $125.000 COP.
• Positioning Companion — a three-month advisory rhythm with monthly sessions, ongoing support, and an evolving positioning brief. Fee: $210.000 COP.
• Identity Study — a five-week assessment including visual language review, team session, and prioritised roadmap. Fee: $320.000 COP.

Services are provided remotely or in person within Cali, Colombia, subject to agreement. All services are conducted in English.

4. Engagement and Scope

A consulting engagement begins when both parties have confirmed the selected service and agreed payment terms in writing (by email or another written channel). The scope of each engagement is limited to what is described in our service description and confirmed in that exchange.

Any request for work outside the agreed scope will be treated as a new engagement and subject to a separate agreement and fee. We will not begin out-of-scope work without your explicit written agreement.

5. Client Responsibilities

To enable us to deliver services effectively, clients agree to:

• Provide accurate and complete information relevant to the engagement.
• Make agreed participants available for scheduled sessions at the agreed time.
• Respond to reasonable requests for information or feedback within agreed timeframes.
• Treat all Cattleya advisors with professional courtesy.

We are not liable for delays or reduced quality in deliverables caused by a client's failure to provide required information or availability.

6. Payment Terms

Fees for all services are quoted and payable in Colombian pesos (COP). Payment terms are agreed prior to commencement of the engagement. Standard terms are full payment in advance for Brand Read; a 50% deposit with the balance due on completion for Positioning Companion and Identity Study.

Accepted payment methods will be confirmed in the engagement confirmation. We reserve the right to pause or decline to commence work until agreed payment has been received.

Refunds: If Cattleya is unable to deliver a confirmed service for reasons within our control, a proportionate refund will be issued. Fees are non-refundable for work already delivered or where a cancellation is made by the client after the engagement has commenced.

7. Confidentiality

Both parties agree to keep confidential any non-public information shared during the course of an engagement. Cattleya will not disclose client information, session content, or deliverables to third parties without explicit written consent, except where required by Colombian law.

Clients agree not to share Cattleya's working methodologies, unpublished frameworks, or internal documents with third parties without our written consent.

8. Intellectual Property

Cattleya retains intellectual property rights in its methodologies, approaches, and any pre-existing materials. Upon full payment, clients receive a non-exclusive, non-transferable licence to use the deliverables produced for their engagement for internal business purposes.

Clients may not reproduce, sell, or distribute deliverables to third parties without our written consent. Attribution to Cattleya is appreciated but not required for internal use.

9. Disclaimers

Our services are advisory in nature. We offer informed perspectives and written directions based on our expertise and the information available to us. We do not make representations that any specific business outcome will result from following our advice.

Our website is provided on an "as is" basis. We make reasonable efforts to keep it accurate and functional, but do not warrant uninterrupted access or freedom from errors.

10. Limitation of Liability

To the extent permitted by Colombian law, Cattleya's total liability to a client for any claim arising from a service engagement shall not exceed the fee paid for that specific engagement.

We are not liable for indirect, incidental, or consequential losses, including lost profits or business opportunities, arising from the use of our services or website. This limitation does not apply where prohibited by mandatory Colombian consumer protection provisions.

11. Indemnification

You agree to indemnify and hold harmless Cattleya and its advisors from any claims, losses, or expenses (including reasonable legal fees) arising from your breach of these Terms, misuse of our services, or any false or misleading information you provide to us.

12. Termination

Either party may terminate an engagement in writing with reasonable notice. If Cattleya terminates an engagement for reasons not attributable to the client, a proportionate refund of unused fees will be issued. If a client terminates after work has commenced, fees for work delivered to date are non-refundable.

Sections 7 (Confidentiality), 8 (Intellectual Property), 10 (Limitation of Liability), and 13 (Governing Law) survive termination of any engagement.

13. Governing Law and Dispute Resolution

These Terms & Conditions are governed by the laws of the Republic of Colombia, including relevant provisions of the Colombian Civil Code and consumer protection legislation (Ley 1480 de 2011).

In the event of a dispute, both parties agree to first attempt resolution through good-faith negotiation. If that fails, disputes shall be submitted to the competent courts of the city of Cali, Colombia, unless the parties agree in writing to an alternative method of resolution such as mediation.

14. General Provisions

• Entire agreement: These Terms, together with any written engagement confirmation, constitute the entire agreement between the parties regarding the subject matter.
• Severability: If any provision is found to be unenforceable, the remaining provisions remain in full force.
• Waiver: Our failure to enforce any right under these Terms does not constitute a waiver of that right.
• Assignment: You may not assign your rights under these Terms without our prior written consent.
• Notices: Formal notices should be sent by email to [email protected] or by post to our registered address.

15. Changes to These Terms

We may update these Terms from time to time. When we do, we will revise the "Last updated" date at the top of this page. Changes take effect immediately on publication. Continued use of our website or services after changes are posted constitutes acceptance of the revised terms. For material changes, we will make reasonable efforts to notify active clients.

16. Contact

For legal enquiries or questions about these Terms, please contact:

• Email: [email protected]
• Phone: +57 602 471 8395
• Address: Avenida 4N #16-58, Cali, Colombia